BUSINESS TOURISM AND TERRITORIAL DEVELOPMENT
Piacenza Expo offers itself as a territorial marketing tool for entities and economic districts that intend to take advantage of the interesting catchment area generated by trade fair events. Thanks to the knowledge of the territory and the expertise of the staff, Piacenza Expo is able to draw up plans for the development and management of tourism communication activities.
Moreover, tourism realities can take advantage of the opportunities offered by the expo activity to make hospitality proposals known to the many exhibitors staying during the many scheduled events.
SHOWCASE FOR THE TERRITORY
Piacenza's exhibition center is an interesting showcase for conveying the image of the provincial territory in its declination as a tourist destination, the main attractor of business tourism in the area, as part of DESTINAZIONE TURISTICA EMILIA.
Tourism promotion activities during trade fair events are therefore essential to make the Piacenza area known to visitors and exhibitors who attend Piacenza Expo events every year, coming from all over Italy and the world.
PIACENZA: A HISTORIC CROSSING POINT
Piacenza has always played a key role geographically. Ideally located in the center of northern Italy and easily accessible, it is the perfect place to organize fairs and congresses. The strength of Piacenza Expo is its territory, in the heart of Piacenza's food Valley, which can complement 100% the fair offer: hospitality, tastings, and the best specialties of Piacenza's cuisine: from the very famous 3 DOP salumi to the wines of the Colli Piacentini. Piacenza is also a very important place of historical interest; since Roman times, Piacenza has always been a city at the center of events. Contact Piacenza Expo or visit piacenzacongressi.it to get all the information you need to better organize your conference or event.